Portfolio

Communications, Engagement & Creative Services Case Studies

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Proven Results Across Complex Communications Challenges

reVerb Communications delivers strategic communications, stakeholder engagement, creative services, and media relations for clients facing complex, high-stakes communications challenges. From multi-year LRT construction programs and municipal infrastructure to non-profit campaigns, festival branding, and organizational communications, our portfolio demonstrates measurable results across diverse sectors and project types.

Our work includes:

  • Major infrastructure and construction projects (LRT, highways, municipal capital programs)

  • Non-profit and community organizations (fundraising campaigns, public awareness, event communications)

  • Creative and branding initiatives (festival marketing, visual identity, social media strategy)

  • Municipal and government communications (policy engagement, public consultation, crisis management)

  • Corporate and organizational communications (media relations, change management, thought leadership)

We've engaged hundreds of thousands of stakeholders, managed complex public consultations, secured significant media coverage, and provided strategic communications for projects and initiatives valued in the billions. These case studies represent real projects with quantified results.

Some of our CLIENTS

Where You’ll Find Us

Featured Case Studies and Project Profiles

Our portfolio demonstrates strategic communications and stakeholder engagement across multiple sectors and project types:

Infrastructure & Construction: LRT communications, highway projects, municipal capital programs, construction stakeholder engagement, public infrastructure consultation

Creative & Branding: Festival marketing and visual identity, event branding, social media strategy, photography campaigns, organizational rebranding

Non-Profit & Community: Fundraising campaign communications, community organization support, public awareness initiatives, volunteer engagement, event marketing

Municipal & Government: Municipal communications, public policy engagement, community consultation programs, crisis communications, public facility projects

Media Relations & Public Affairs: Media strategy and relations, spokesperson training, thought leadership positioning, issues management, reputation protection

Corporate & Organizational: Change management communications, employee engagement, leadership communications, internal strategy rollout

Below are featured examples demonstrating our approach and results across these areas.

Project Profile: EXTRA Life Edmonton Media Strategy
Rachel Rae Rachel Rae

Project Profile: EXTRA Life Edmonton Media Strategy

reVerb Communications helped grow Extra Life Edmonton from a small volunteer-run gaming fundraiser into a major annual event supporting the Stollery Children’s Hospital. Through media relations, messaging and targeted publicity, we strengthened its public profile and community reach. The event now draws hundreds of participants and raises significant funds for pediatric care and research.

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Project Profile: Next Evolution Ventures Photo Contest: Identity Crisis: What’s the Identity of an Albertan?
Rachel Rae Rachel Rae

Project Profile: Next Evolution Ventures Photo Contest: Identity Crisis: What’s the Identity of an Albertan?

reVerb Communications supported the growth of Extra Life Edmonton, a 24-hour gaming fundraiser for the Stollery Children’s Hospital. We strengthened its media presence, refined messaging and connected the event’s gaming community with its impact on local families. The fundraiser has since expanded to hundreds of participants and continues to raise meaningful support for pediatric care.

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What Makes These Projects Successful?

Expertise in Complex, Stakeholder-Facing Communications:

Whether managing LRT construction community relations or launching non-profit campaigns, we excel at communications where stakeholder trust, technical accuracy, and strategic clarity matter. We handle difficult conversations, build coalitions, and navigate environments where getting communications wrong has consequences.

Strategic Problem-Solving, Not Templates:

We don't apply generic formulas. Each project—infrastructure, creative, non-profit, or corporate—gets customized strategy based on specific stakeholder dynamics, objectives, and constraints. Folk festival branding requires different expertise than LRT stakeholder engagement, and we deliver both.

Infrastructure Communications Specialization:

Our infrastructure and construction expertise is a competitive differentiator. We understand engineering terminology, construction timelines, regulatory processes, and municipal decision-making. When competitors struggle with technical complexity, we translate it clearly. This expertise also informs our work in other sectors—we bring analytical rigor and systems thinking to every project.

Hands-On, Embedded Approach:

We embed with client teams, attend meetings, work on-site when needed, and become trusted advisors. Whether supporting multi-year LRT programs or sprint-based creative campaigns, we integrate with your operations rather than staying at arm's length.

Quantified, Defensible Results:

Our case studies include measurable outcomes: stakeholder interactions, media impressions, engagement metrics, event attendance, fundraising results, and project milestones achieved. We measure what matters and report transparently.

Alberta & Canadian Experience:

We understand Alberta's regulatory environment, municipal processes, media landscape, community dynamics, and non-profit sector—local knowledge that improves execution and reduces risk.

City of Edmonton Logo

Brad Smid
Former LRT Project Delivery Director, City of Edmonton | Current Assistant Deputy Minister - Alberta Infrastructure

"reVerb was my trusted advisor and communications partner on the Valley Line LRT program for over a decade. Each and every day, reVerb showed up with expertise, creativity, business acumen and a passion for project success. reVerb always had the client’s best interests in mind when navigating the complex world of public communication, marketing and stakeholder engagement."